News
The Complete Guide to Jack Sewing Machine Accessories in New Zealand
Explore our newest collection of Jack sewing machine accessories — from Teflon feet and feed dogs to scissors, tweezers, and measuring tapes. Genuine Jack quality, now available at Direct Sewing Machines & Supplies New Zealand.
Why Direct Sewing Machines Has the Widest Range of Industrial Sewing Machines in New Zealand
Direct Sewing Machines & Supplies offers New Zealand’s largest range of industrial sewing machines — from basic plainsewers to fully automatic models across Singer, Jack, Juki, Brother and Zoje. Visit our showroom to test-drive any model or request a custom setup.
The Best Pin Cushions Every Sewist Should Own
Every sewist needs a good pin cushion. We’ve tested and reviewed our favourite designs—from the cute teapot and mannequin cushions to the clever Prym 2-in-1 weighted version. See which one suits your sewing style best and shop them all at Direct Sewing Machines & Supplies.
Why It’s Important to clean the base of Your Iron
A dirty iron can stain and damage your fabrics. Discover why cleaning your iron base is essential and shop NZ’s top iron cleaners for both industrial and household irons.
Janome MC100E & MC1000: The New Embroidery Machines Taking NZ by Storm
Janome’s latest release is here — the MC100E and MC1000 are designed for NZ sewers and embroiderers who want more power, precision, and creativity.
We’re Off to CISMA 2025 – Store Closed Saturday 27th September
We’ll be closed Saturday 27th September and running a reduced team Friday 26th as we head to CISMA – the world’s biggest sewing & textile expo. From Brother, Janome, Singer and Jack to Ricoma, Zoje, Silverstar and Schmetz, we’re learning from the best to bring New Zealand sewists the latest machines, tools and knowledge.
Husqvarna Viking Sewing Machines – Trusted for Generations in New Zealand
Direct Sewing is New Zealand’s official dealer for Husqvarna Viking sewing machines. From the simple Emerald 116 through to the advanced Designer Epic 3, we stock the full range of models trusted by generations of sewists. Explore our collection of sewing, quilting, and embroidery machines, backed by expert local support and full warranties.
The Complete Guide to Sewing Machine Needles in NZ
Choosing the right sewing machine needle makes all the difference. Our NZ guide covers sizes, types, and top brands — Schmetz, Groz-Beckert, Janome, and Singer.
Heavy Duty Sewing Machines: The Best Options for Upholstery, Denim and Leather
A practical buyer’s guide to heavy duty sewing. Compare Singer 4452 for home projects, Jack and Singer industrials for denim, Mirsew 0617B and Zoje 0303L for upholstery and canvas, plus Mirsew 1541 and Juki 2810 for serious leatherwork. Includes a plain-English explainer on shuffle vs compound walking feet and setup tips to prevent thread snaps.
Oliso vs Traditional Irons: The Ultimate Guide for Sewists in NZ
Not all irons are created equal. In this guide we compare traditional irons with Oliso’s smart auto-lift and project irons designed for sewists, quilters, and crafters in New Zealand. Explore the benefits, see our top Oliso models, and shop the full range online at Direct Sewing.
Spring Cleaning Your Sewing Room: Must-Have Organisers & Tools
Spring is the perfect time to refresh your sewing space. Discover the best organisers and tools – from spool racks, bobbin boxes, and sewing needles NZ to scissors, pins, and cleaning kits – to keep your sewing room tidy and inspiring.
Top 10 Must-Have Sewing Accessories Under $50
Sewing doesn’t have to be expensive – the right tools make all the difference. From Kai and Fiskars scissors to Clover chalk, Bohin measuring tapes, Sew Easy weights, and more, here are 10 essential sewing accessories under $50 to upgrade your sewing kit. Perfect for beginners and experienced sewists alike.
The Best Overlockers to Buy or Gift in 2025
Find the perfect overlocker for 2025 — from budget-friendly Janome models to air-thread Brother and Juki industrial machines. Ideal Christmas gifts for sewing enthusiasts across NZ.
The Complete Guide to RIT Dye in New Zealand
Discover the complete range of RIT Dye at Direct Sewing — from All-Purpose to DyeMore for synthetics, plus Back to Black, Back to Blue, Colour Remover, White Wash, and Whitener & Brightener. With over 50 colours in stock, we’re NZ’s go-to RIT supplier.
Broadway Yarns NZ – Knitting Supplies at Direct Sewing
Looking for the best knitting supplies in NZ? Direct Sewing stocks a wide range of Broadway Yarns, including 4-ply and 8-ply merino, knitting wool, needles, and accessories. Perfect for cosy garments, baby knits, and colourful projects.
Beginner’s Sewing Guide NZ: Choosing Your First Machine, Setting Up & Must-Have Accessories
Starting your sewing journey? Discover the best beginner sewing machines in NZ, how to set them up, and the essential accessories — including the right Schmetz needles — that every sewer needs.
Supporting Future Designers at NZ Fashion Week
We’re closing slightly earlier on 30 August to attend the NZ Fashion Week Graduate Collections Runway Show. This event showcases Whitecliffe, AUT, and Massey students who have supported Direct Sewing over the years and we’re proud to support the next generation of New Zealand fashion designers.
Coats Thread Distributors in New Zealand | The Complete Guide
Discover why Direct Sewing is one of New Zealand’s top Coats thread distributors. From everyday Astra to UV-resistant Dabond and Wax Braid for crafts, explore the full Coats range available online with NZ-wide delivery.
The Ultimate Guide to Sewing Machine Maintenance in New Zealand
Want your sewing machine to last longer and sew better? Our ultimate guide covers everything from cleaning and oiling to choosing the right needles, quality threads, and when to book a professional service. With trusted servicing partners in Auckland, Wellington, Christchurch and beyond, Direct Sewing is New Zealand’s #1 destination for sewing machine care.
Why the JUKI MO-735N Overlocker & Coverstitch Combo Is One of the Best Machines in NZ
The JUKI MO-735N is a professional overlocker & coverstitch combo machine that gives NZ sewists flexibility, speed, and professional finishing all in one.
Oliso Kaffee Irons Have Landed in NZ – Limited Edition, Big & Mini
The limited-edition Oliso Kaffee Irons have arrived in NZ! Available in both the large and mini size, these stylish irons combine Oliso’s trusted technology with a sleek coffee-inspired finish. Perfect for quilting, sewing, and crafting – but only while stocks last.
What is the Difference Between an Overlocker and Coverseam Sewing Machine?
The stitching inside your T-shirt is from an overlocker, while the bottom hem is from a coverseam machine. Learn the key differences, why quality thread matters, and see our top machine picks.
Coats Wax Braid Thread – The Strong, Stylish Thread for Jewellery, Crafts and Leather
Discover why Coats Wax Braid Thread is loved by jewellery makers, leather crafters, and artists. Available in 1.0mm, 1.6mm, and 1.8mm sizes at Direct Sewing NZ, it’s strong, versatile, and perfect for necklaces, macramé, bookbinding, and leatherwork.
How to Choose the Right Tagging Gun for Your Retail Store
Tagging garments in your retail store? Learn the difference between standard and fine tagging guns, what barbs and needles to use, and why the Kobe Tag Gun is a top pick. Direct Sewing Machines & Supplies stocks everything you need — from guns to clips and replacements — with fast NZ shipping.

