Why Direct Sewing Machines Has the Widest Range of Industrial Sewing Machines in New Zealand
When it comes to industrial sewing machines, New Zealand businesses rely on one name — Direct Sewing Machines & Supplies. We proudly stock the country’s largest and most diverse range of industrial machines, always on table and stand with wheels, and ready for delivery nationwide. Whether you’re stitching fine garments, heavy upholstery, denim, or working in production environments, our range covers every requirement.
What Makes Our Range So Wide
We carry multiple global brands under one roof — from world leaders like Singer, Jack, Juki, Brother and Zoje, to trusted specialist brands such as Siruba, Mirsew, Seiko, Newlong and Eagle Special.
Each machine is chosen for performance, reliability and the assurance of parts and service support right here in NZ.
Our technical team pre-assembles every industrial machine on its own stand with castor wheels for easy mobility. Every model is tested and tuned before dispatch so you can unbox and sew straight away.
Visit Our Showroom
We have a dedicated industrial sewing machine showroom where you can see and test-drive machines in person. Our team has hand-picked a wide range of models for display and demonstration — but if the exact machine you’re interested in isn’t currently on the floor, we can build it up on request so you can try it before committing.
If a particular model isn’t stocked in NZ, we can import it especially for you, backed by our full service and parts support network. This means you can invest with confidence, knowing your machine will be fully supported by Direct Sewing’s technical expertise and warranty service.
Understanding Industrial Sewing Terms
Before exploring the range, here’s a quick guide:
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Basic Plainsewer – A standard industrial sewing machine with motor.
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Basic Plainsewer for thick fabrics – Built for heavier materials like denim, canvas or upholstery.
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Automatic Plainsewer – Includes auto thread trim, back-tack and needle positioner.
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Fully Automatic Plainsewer – Adds automatic foot lift for maximum efficiency.
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Semi Dry Head – Features no oil sump for splash-free operation, perfect for delicate fabrics.
Singer Industrial Machines
A global classic trusted for generations.
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Basic Plainsewer
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Basic Plainsewer for thick fabrics
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Automatic Plainsewer
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4-Thread Overlocker
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5-Thread Overlocker
Jack – World #1 Industrial Sewing Brand
Jack is the most advanced and popular brand worldwide, leading innovation with automation and smart technology.
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Basic Plainsewer
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Basic Plainsewer for thick fabrics
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Fully Automatic Needle Feed Machine with Rear Puller – perfect for curtains
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H2 Shuffle Walking Foot Sewing Machine
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Fully Automatic C7 Urus Overlocker
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Cylinder Arm Fully Automatic Coverseam
Already using Jack industrial machines?
Discover our full range of Jack sewing machine accessories and attachments — from Teflon feet and feed dogs to tweezers, snips, and measuring tools, all designed to help you sew smoother and faster.
Brother Industrial Machines
Built for precision, quiet operation and long-term reliability.
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Fully Automatic Plainsewer
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Automatic Plainsewer (Semi Dry Head)
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Fully Automatic 4-Thread Overlocker
- Blind Hemming Machine
- Electronic Buttonhole machine
Zoje Industrial Machines
Known for reliability and smoothness in continuous production environments.
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Basic Plainsewer for thick fabrics
- Shuffle Walking Foot for upholstery & covers
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Automatic Needle Feed Machine for curtains
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4 and 5 Thread Overlockers
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Cylinder Arm Coverseam & Automatic Cylinder Arm Coverseam
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Flat Bed Coverseam & Flat Bed Binder Coverseam
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Desktop and Industrial Blind Hemmer
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Industrial Direct Drive Buttonhole
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Fully Electronic Direct Drive Buttonhole
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Fully Electronic Eyelet Keyhole Machine
- Cylinder Arm Walking Foot machine
Siruba Industrial Machines
Taiwan’s top-rated professional machines, ideal for apparel factories and workshops.
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4, 5 and 6 Thread Overlockers
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Cylinder Arm Coverstitch
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Flat Bed Coverstitch
Juki Industrial Machines
Japan’s benchmark for professional quality.
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DDL-900C Fully Automatic Plainsewer (Semi Dry Head)
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DDL-8000A / DDL-8000C Fully Automatic Plainsewers
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MO6714 4-Thread Overlocker / MO6716 5-Thread Overlocker
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DNU1541, LU-1508NH, LU-2810 and LU-2818 Compound Walking Foot Machines
Mirsew Industrial Machines
Dependable, budget-friendly machines for heavy-duty users.
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0617B Compound Walking Foot
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1541S Compound Walking Foot
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1510 Compound Walking Foot
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MS-335 Cylinder Arm Compound Walking Foot
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Carpet Overlocker
Seiko Industrial Machines
Trusted for leather and upholstery specialists.
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Compound Walking Foot
Newlong Industrial Machines
Industry-grade solutions for carpet and packaging.
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Newlong Carpet Overlocker HR4A - In stock in NZ
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Bag Sewing Machine - NP7
Eagle Special Industrial Machines
For leather, fur and specialist materials.
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Skiving Machine
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1541 Compound Walking Foot Machine
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1510 Compound Walking Foot Machine
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Long Arm Walking Foot Machine
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Fur Sewing Machine
- Binder Walking foot sewing machine
Why Choose Direct Sewing
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All industrial machines are pre-assembled on table and stand with wheels, ready to sew.
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Nationwide stock across multiple brands — we carry the widest range in NZ.
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Dedicated showroom where you can see, test and order any machine you like.
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Full after-sales support with spare parts, servicing and training.
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Expert team with hands-on knowledge of every machine we sell.
Direct Sewing Machines & Supplies isn’t just a store — it’s a trusted partner for every sewing workshop, tailor, upholstery business and production facility across New Zealand.
Frequently Asked Questions About Industrial Sewing Machines in New Zealand
What is the difference between a domestic and industrial sewing machine?
Industrial sewing machines are built for continuous use, higher speed and precision, and come mounted on a table with a separate motor. They’re ideal for factories, workshops and professionals who need durability and speed.
Can I test an industrial sewing machine before buying?
Yes — visit our showroom to test-drive industrial machines in person. If the exact model you want isn’t displayed, we can build one up for you or import it specially.
Which industrial sewing machine brand is best for my business?
It depends on your work type. Singer is a global classic, Jack is known for automation and value, Juki for Japanese reliability, Zoje for production consistency, and Brother for high-tech precision. Our team can recommend the best model for your requirements.
Do you service and repair industrial sewing machines?
Absolutely. Our technical team provides nationwide servicing, parts support and on-site repairs. Every machine we sell is backed by Direct Sewing’s full after-sales support.
Do you deliver industrial sewing machines across New Zealand?
Yes — all machines are pre-assembled on stand and table with wheels, and we deliver anywhere in NZ. You’ll receive your machine fully tuned and ready to sew.
What is a semi-dry head sewing machine?
A semi-dry head machine has no oil sump, reducing oil splashes and fabric staining. It’s ideal for fine garments and precision sewing environments.
Can I buy spare parts and accessories for industrial machines?
Yes — Direct Sewing Machines stocks a complete range of industrial parts, presser feet, needles and accessories for every brand we sell.
