Black November 2025: New Zealand’s Biggest Sewing Machine Sale Is Here!

Black November 2025: New Zealand’s Biggest Sewing Machine Sale Is Here!

November 08, 2025

What a year it’s been — and it’s all thanks to you, our amazing sewing community! From beginners picking up their first machine to long-time professionals who trust us year after year, we couldn’t do it without your support.

Your loyalty has helped us grow, travel, and bring back incredible new ranges after our recent trip to China. We’ve listened to your feedback, added new brands, and sharpened our prices across the board — just in time for Black November, our biggest sale of the year.

There’s so much to talk about this month: new arrivals, huge markdowns, and limited-time deals across the entire website. Here’s a quick look at what’s new and trending right now at Direct Sewing Machines & Supplies.


Fresh Arrivals and Top Deals This Month

Buy Prym sewing accessories online – pins, rulers, mats, and more at Direct Sewing Machines & Supplies

Prym Sewing & Quilting Tools
Straight from Europe, our Prym range is packed with premium-quality tools, notions, and quilting accessories — including mini iron cases, pattern weights, and wrist pin cushions. Prym’s craftsmanship and ergonomic design make them a must-have for sewists who value precision.

Prym Ironing Sheet Multi 50x92cm
This multi-use Prym Ironing Sheet is the ultimate workstation upgrade. It doubles as a compact sewing and ironing mat with handy tool storage — perfect for small sewing spaces or classrooms. You can even place your sewing machine on top for a stable, organised setup.

View the Prym Ironing Sheet Multi 50x92cm

Amann Rasant Threads – 1000m Cones

Shop Amann Rasant 1000m polycotton thread – perfect for sewing, quilting & upholstery projects


The legendary Amann Rasant 1000m core-spun polycotton thread is here! Its polyester core delivers strength and speed, while the cotton wrap gives every stitch a natural, soft finish. Ideal for garment sewing, quilting, and upholstery — it runs smoothly on both domestic and industrial machines.

Learn more why Rasant is much loved by Sewing, quilting and costume sewers. check out our blog on Rasant 

View all colours of Rasant 1000m here

Amann SABA C Threads – Only $5.90 per 1000m Cone

Shop Amann SABA C polyester core-spun thread – strong, smooth and affordable


The high-performance Amann SABA C is built for speed and durability, with a polyester filament core for consistent, strong stitching. Perfect for professional sewists who want reliability and smooth results every time.

For a deeper dive into how core-spun threads perform across domestic and industrial machines, check out our guide on core-spun polyester threads

Shop SABA C Threads

Omnigrid Quilting Rulers – Made in the USA

Shop Omnigrid acrylic rulers and grids for accurate fabric cutting NZ


Omnigrid rulers are globally renowned for their precision and clarity. Made from durable, high-grade acrylic, they feature laser-cut edges and clear grid markings for accurate cutting and measuring. Loved by quilters and fabric artists everywhere.

Explore Omnigrid rulers

Sulky Embroidery Stabilisers

Buy Sulky embroidery stabilisers online from Direct Sewing NZ


Whether you embroider on denim, cotton, or stretch fabric, Sulky stabilisers ensure flawless stitch quality. Choose from tear-away, cut-away, or water-soluble options for perfect embroidery results every time.

Shop Sulky stabilisers here

Mini Iron Case – OMG It’s Here!

Buy heat-resistant mini iron case NZ – Direct Sewing Machines & SuppliesExplore Prym Mini Iron Case – perfect for your sewing room NZ


Everyone has a mini iron these days — now we finally have the perfect case to go with it! Heat-resistant, compact, and stylish, it keeps your mini iron safe and easy to carry. A must-have addition to every sewing table.


Massive Black November Specials – While Stocks Last

Ricoma EM-10S Creator

Explore Ricoma EM-10S features and specs at Direct Sewing NZ


Now $13,500 NZD — our best embroidery machine deal ever! This professional 10-needle Ricoma machine features WiFi connectivity, cap embroidery, and a generous 380 × 210mm field.

Shop the Ricoma EM-10S Creator

Brother Sewing Machines – Cost Plus Specials

Shop Brother sewing machines and overlockers NZ – Cost Plus pricing


Enjoy unbeatable pricing on NZ’s favourite domestic and overlocker models. Brother is known for easy-to-use features and lasting reliability.

Explore Brother machines

Janome Sewing Machines – Cost Plus Pricing

Explore Janome domestic and embroidery models at Direct Sewing NZ


Your dream Janome at a fraction of the normal price! The perfect opportunity to upgrade to a trusted, high-quality sewing machine.

View Janome machines

Elna Sewing Machines – Cost Plus Pricing

Shop Elna sewing machines NZ – Swiss design and Cost Plus specials


We’re extending Cost Plus pricing to our Elna sewing machine range too! Known for smooth stitching, Swiss design, and reliability, Elna offers excellent beginner and intermediate machines at amazing value. Let us help you get the perfect stitch by reading this guide

Explore the Elna range

Pfaff Sewing Machines – Premium German Precision

Explore Pfaff Creative and Ambition series at Direct Sewing NZ


For over 160 years, Pfaff has led the industry with its signature IDT dual feed system, guaranteeing even fabric control and professional-grade stitches.

Explore the Pfaff range

Pair your new machine with the correct needle – see our guide on choosing sewing needles

Singer, Juki, Jack & Zoje Industrial Machines

Buy heavy-duty industrial machines online from Direct Sewing NZ


Huge markdowns across all major industrial brands. From high-speed straight stitchers to walking foot machines — upgrade your workshop now while prices are low.

Shop industrial machines

Oliso Irons

Shop Oliso Smart Irons NZ – auto-lift technology for perfect pressing


Smooth, reliable, and designed for serious sewists — the new Oliso smart irons are now available at special pricing. Experience effortless pressing power for perfect seams every time.
Shop Oliso irons


Why Sewists Across NZ Shop Direct Sewing Machines & Supplies

🌟 Huge Reductions:
Save big this November on sewing machines, threads, and accessories you won’t find cheaper anywhere else.

🧵 Cost Plus Pricing:
We’ve gone as low as we can go! Get cost-plus pricing on selected Brother, Janome, Elna, and Singer models.

🎁 Extensive Range:
From beginner-friendly models to professional industrial machines — plus hundreds of accessories, threads, and tools.

🚚 Fast NZ Shipping:
All items ship directly from our New Zealand warehouse, with local service and support you can trust.


Make This Black November Your Sewing Upgrade Month

These specials are live now and selling fast — once they’re gone, they’re gone! Whether you’re upgrading your sewing room or starting fresh, now’s the perfect time to grab incredible deals across NZ’s largest range of sewing machines, embroidery systems, and supplies.

Visit www.directsewing.co.nz and shop the full Black November collection today.