We’re Off to CISMA 2025 – Store Closed Saturday 27th September

This Saturday, 27th September, our Direct Sewing Machines & Supplies store will be closed while we attend the world-renowned CISMA expo – the largest international textile and sewing machine exhibition. On Friday 26th September, we’ll also be running with a reduced team, so we kindly ask for your patience if response times are a little slower than usual.
Why We’re Heading to CISMA
CISMA is where the global textile and sewing industry comes together to showcase the very latest in technology, innovation, and design. It’s an incredible opportunity for us to upskill, learn, and connect directly with the world’s leading brands so we can bring the very best back to New Zealand.
This year, the show will feature:
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Brother, Janome, Singer, Jack, and Zoje Sewing Machines – with their full ranges on display.
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Exciting launch events and product dinners that reveal the next generation of machines.
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Battistella and Silverstar ironing equipment – showcasing professional pressing and finishing solutions.
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Kearing rulers and Sew Mate tools – essential equipment for dressmakers and pattern-makers.
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Ricoma embroidery machines – including a major launch event we’re especially excited about.
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Schmetz and Groz Beckert needles – world-leading needle brands that every sewist trusts.
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SewTech green magnetic hoops – innovative embroidery accessories designed for precision.
What This Means for Our Customers
By attending CISMA, we’re investing in knowledge, training, and direct manufacturer relationships. This means:
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Early access to the newest sewing and embroidery machines.
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Better product knowledge and technical expertise to support you.
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Insights into international trends we can share with the NZ sewing community.
We’re passionate about keeping New Zealand sewists and businesses at the forefront of sewing technology, and CISMA gives us the chance to do just that.
Store Hours Reminder
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Friday 26th September – Reduced team on site, thank you for your patience.
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Saturday 27th September – Store closed.
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Monday 29th September – Open as normal.
We can’t wait to share what we learn and the exciting new products coming soon. Keep an eye on our blog, social media, and newsletters for updates straight from the expo floor.
Thank you for your support – we’re excited to keep bringing you the very best in sewing machines, embroidery equipment, and supplies for the New Zealand market.