News
Direct Sewing Installs Six-Head Ricoma at Naninama Embroidery in Alexandra
After 18 months of careful research and planning, Naninama Embroidery owner Nicole has welcomed a six-head Ricoma commercial embroidery machine to her Alexandra business. Discover how thoughtful machine selection, practical training and support from Direct Sewing Machines & Supplies prepared Nicole for her next stage of growth.
10-Needle Semi-Commercial vs 15-Needle Commercial Embroidery Machines NZ: Ricoma Creator vs Swift 2
Should you start with a compact 10-needle embroidery machine or invest in a commercial 15-needle single head? This practical NZ guide compares the Ricoma Creator 10S and Swift 2 across speed, embroidery area, caps, workload, space, operating costs and business growth.
Starting an Embroidery Business in NZ: Machines, Software, Hoops, Thread and Real Setup Costs
Planning an embroidery business in New Zealand? Compare Ricoma single-head and multi-head machines, realistic setup costs, digitising, caps, hoops, thread, stabiliser, job pricing and the production numbers that tell you when it is time to scale.
Janome MC100E & MC1000: The New Embroidery Machines Taking NZ by Storm
Janome’s latest release is here — the MC100E and MC1000 are designed for NZ sewers and embroiderers who want more power, precision, and creativity.
Ricoma EM-10S Creator vs Tajima Sai: Best Embroidery Machine for NZ Creators?
Looking for the best embroidery machine in New Zealand? We compare the Ricoma EM-10S Creator and the Tajima Sai two powerful multi-needle machines. Discover which one offers better value, features, and support for Kiwi embroidery businesses and home creators.