{"product_id":"moda-floral-jelly-roll-40-strips","title":"Moda Floral Jelly Roll – 40 × 2½″ Fabric Strips","description":"\u003cdiv style=\"font-family:Arial,sans-serif;line-height:1.65;color:#253b36;max-width:100%;\"\u003e\n\u003csection style=\"background:#f3f7f6;border:1px solid #dce5e0;border-radius:14px;padding:24px;margin-bottom:22px;\"\u003e\n\u003cp style=\"font-size:12px;letter-spacing:1.5px;text-transform:uppercase;margin:0 0 8px;\"\u003eModa • Floral fabric • 40 pre-cut strips\u003c\/p\u003e\n\u003ch2 style=\"font-size:28px;line-height:1.2;margin:0 0 14px;\"\u003eUnroll a colourful start to your next quilt\u003c\/h2\u003e\n\u003cp style=\"margin:0;\"\u003eBring a fresh floral look to your patchwork with this \u003cstrong\u003eModa Floral Jelly Roll\u003c\/strong\u003e. The bundle contains \u003cstrong\u003e40 pre-cut strips, each 2½″ wide\u003c\/strong\u003e, giving you a ready-to-use selection for strip-pieced quilts, table runners and smaller sewing projects—without cutting every strip from yardage first.\u003c\/p\u003e\n\u003c\/section\u003e\n\u003ch3\u003eA garden-inspired mix of colour\u003c\/h3\u003e\n\u003cp\u003eSoft blues and teals sit alongside leafy greens, pinks, coral and purple, with light backgrounds to give the floral prints room to shine. Use the colours together for a varied patchwork effect, or choose a few favourites and combine them with a plain background. The photos show the actual roll and its visible fabric selection.\u003c\/p\u003e\n\u003ch3\u003eWhat’s in the roll?\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eQuantity:\u003c\/strong\u003e 40 pre-cut fabric strips in one roll.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eStrip width:\u003c\/strong\u003e 2½″ (6.35cm).\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eStrip length:\u003c\/strong\u003e approximately 42–44″ (107–112cm).\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eBrand:\u003c\/strong\u003e Moda.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eStyle:\u003c\/strong\u003e assorted floral prints and coordinating colours.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003ePack format:\u003c\/strong\u003e rolled fabric strips with pinked edges.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3\u003eMade for strip-friendly projects\u003c\/h3\u003e\n\u003cp\u003eChoose a pattern designed for 2½″ strips, or cut the strips into smaller pieces for patchwork blocks. They are useful for rail-fence layouts, strip-pieced panels, cushion covers, table runners and sewn gifts. A jelly roll is a fabric bundle, not a complete quilt kit: check your chosen pattern for the number of strips and any additional background, backing, batting or binding required.\u003c\/p\u003e\n\u003ch3\u003eBefore you start sewing\u003c\/h3\u003e\n\u003cp\u003eStrip dimensions are approximate. Check your seam allowance and how you align the pinked edges before piecing. Repeat prints may be included; 40 strips does not mean 40 different designs. This listing is for one fabric roll only, with no pattern or finished project included. Colours may appear slightly different on screen.\u003c\/p\u003e\n\u003cp\u003eBrowse more \u003ca href=\"\/collections\/moda-fabrics-nz\"\u003eModa quilting fabrics\u003c\/a\u003e and \u003ca href=\"\/collections\/fat-quarters-fabric-bundles-nz\"\u003epre-cut fabric bundles\u003c\/a\u003e. Order online from Direct Sewing with nationwide New Zealand shipping.\u003c\/p\u003e\n\u003c\/div\u003e","brand":"Moda","offers":[{"title":"Default Title","offer_id":68544789217501,"sku":"DS-MODA-FLORAL-JR01","price":75.0,"currency_code":"NZD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0222\/3324\/files\/moda-floral-jelly-roll-40-strips-top.png?v=1794592395","url":"https:\/\/www.directsewing.co.nz\/products\/moda-floral-jelly-roll-40-strips","provider":"Direct Sewing Machines \u0026 Supplies","version":"1.0","type":"link"}